Saadi Lahlou

Saadi Lahlou is Chair in Social Psychology Director at the London School of Economics and Political Science (LSE) and Director of the Institut d’Études avancées de Paris (IEA).

He directed the Consumer Research department of the Centre for Lifestyles and Social Policies (Crédoc, Paris), the Social Forecast research group at EDF/DER, the Laboratory of Design for Cognition at EDF R&D, the Department of Social Psychology at LSE, and has been a member of the board of the Commissariat Général du Plan (French Prime Minister’s office), among many academic and industry scientific boards. He has written more than 100 papers and five books.

Trained initially as a statistician and economist (ENSAE), Saadi studied human biology and ethology. He also holds a PhD in Psychology (dir. Serge Moscovici, EHESS, Paris), and a habilitation. Saadi worked on a wide range of fields, from consumer science to organization and workplace studies. He set up a national observatory of food consumption and developed methods for data collection in natural settings (text mining, digital ethnography). He built and managed for ten years a large industry living lab in the IT domain.

Currently Saadi works on techniques of behavioral change. He is interested in how we can change the world for a better place, by helping businesses and organizations transition to more sustainable business models.

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